Apple unveils its first folding iPhone
What happened
- Summary: Sources report Apple unveiled its first foldable iPhone, called the iPhone Duo, at a launch event, with a $2,770 starting price and a China market reception focused on price.
- Key point: BBC Business reported Apple unveiled its first folding iPhone, showing off the first major iPhone design change in almost 20 years.
- Key point: ABC News Business reported the first foldable iPhone carries Apple's biggest price tag yet, with the iPhone Duo starting at $2,770.
- Key point: CNBC reported the launch came in John Ternus' first event as CEO, alongside the iPhone 18 Pro, and that Chinese netizens focused on the Duo's price.
- Qualification: Evidence is limited to headlines and feed snippets; details of the event, pricing and reception are not fully reported.
Original reporting
- The iPhone Duo enters China’s crowded foldable market — and faces a price test ↗
CNBC Top News · Published Sep 11, 2026
- Apple makes biggest change to iPhone release cadence in 7 years in Ternus' first showcase as CEO ↗
CNBC Top News · Published Sep 10, 2026
- Apple's first foldable iPhone comes with its biggest price tag yet ↗
ABC News Business · Published Sep 9, 2026
- Apple unveils its first folding iPhone ↗
BBC Business · Published Sep 9, 2026
